Considering an appeal from the Superior Court's March 20, 2015 memorandum opinion and order dismissing the plaintiff-appellant's complaint with prejudice for failure to timely assert various claims against the Virgin Islands Fire Service, the Superior Court's ruling is affirmed. Procedural deadlines matter, and will be enforced so long as they do not represent claims-processing rules subject to equitable tolling. Here, the appellant failed to propound his claims within the applicable statutorily-mandated deadlines, and has provided no justification that would warrant the equitable tolling of those deadlines. Because he did not assert his claims in a timely manner, and he has not established that the applicable deadlines should be equitably tolled, the Fire Service was entitled to judgment as a matter of law on each of his claims. Consequently, the Superior Court's March 20, 2015 memorandum opinion and order is affirmed.